Keypoint Intelligence Evaluates and Forecasts the Direct-to-Garment Market from 2021-2026


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Direct-to-garment printing in 2021 was worth $10.5 billion worldwide. It is projected to rise to $21.3 billion by 2026.

Keypoint Intelligence published a market prediction for direct to garment (DTG) printers in the years 2021-2026. The DTG printing devices are included in the forecast. They include desktop, industrial and high-volume printers. The forecast deliverables also include DTF placement figures as a separate pivottable.

Direct-to–garment printing involves digitally printing textiles and garments with inkjet technology. Print transport and inkjet-deposition elements are two common solutions that allow you to print on garments when they are finished.

We have established the market size of DTG printers in 2021 by gathering information from key vendors as well as analyzing machine capabilities in industrial and commercial environments. These regions provide a breakdown of the market trends for the period 2026.

  •      Asia Pacific (APAC)
  •      Europe Middle East & Africa (EMEA)
  •      North America (NA)
  •      South & Latin America (SLA)

Data gathering and forecasting were completed after the COVID-19 pandemic had ended. However, global economic disruption continues as the economy struggles to recover. The global supply chain and shipping disruptions continue impacting supplies of consumables, parts and garments. Additionally, labor shortages are disrupting normal business operations.

“In 2021, direct-to-garment printing worldwide reached $10.5 billion in print value and is expected to reach $21.3 billion by 2026,” claims Johnny Shell, Principal Analyst at Keypoint Intelligence. “Digitally printed garments reached 958 million pieces printed worldwide with a projected CAGR of 16.8% thru 2026.”

Some trends are that workflow automation is still integrated with online marketplaces like Amazon and Shopify. It is now available from both OEMs as well as third-party providers, which has a negative impact on the market. Additionally, speed gap between commercial and industrial mid-level printers is closing and faster industrial high-level DTG printers dismiss the notion that “digital is too slow.” Growth in global e-commerce is expected to continue, reaching a 24.5% share by 2025 and digitally printed apparel continues to trend in the e-commerce direction.

The 2021-2026 Direct-to-Garment Market Forecast report can be purchased separately or as part of a subscription to other research provided by Keypoint Intelligence’s Functional and Industrial Printing Service.

Please click here to find out more about the report.

About Keypoint Intelligence

Keypoint Intelligence has been helping clients in the digital image industry for over 60 years. We provide independent lab data and hands-on testing to help them drive product and sales success. Keypoint Intelligence has been recognized as the industry’s most trusted resource for unbiased information, analysis, and awards due to decades of analyst experience. This mission-critical information has been used by customers to make strategic decisions, enable sales and improve bottom line. With a central focus on clients, Keypoint Intelligence continues to evolve as the industry changes by expanding offerings and updating methods, while intimately understanding and serving manufacturers’, channels’, and their customers’ transformation in the digital printing and imaging sector.

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