The women building and shaping India

But there’s a skew in perception. The archetype of the start-up founder, in popular imagination, is that of the socially awkward but genius male engineering graduate—think Silicon Valley’s Richard Hendricks. It’s something of a self-reinforcing perception. Because we are conditioned to look for them, we tend to include them and find them everywhere—in the media, at events, at policy consultations. And we conclude—there just aren’t enough women founders, alas.

This list—in no particular order or by no particular filter—is an effort to change this narrative and celebrate the stories of 100 women entrepreneurs and founders who belong every bit in the public imagination as anyone else. It’s only fitting that we are publishing this on Women’s Entrepreneurship Day.

This is not an exhaustive list. This is just the beginning of a movement. It is a movement to recognize women entrepreneurs, their achievements and celebrate their efforts. Recognizing that the perception gap is only one symptom of the many battles they face, this movement was created. It’s rooted in the hope that a change in the narrative will also help level the playing field.

This list was compiled by Mint, The Good Glamm Group and Ladies who Lead. This is a starting point. Do share stories of the women entrepreneurs you admire on social media with a link to this report and the hashtag #ChangeTheNarrativeIndia.

Full report available here Changing the Narrative: 100 Women Entrepreneurs Building & Shaping India